I LOVE POKE was created with the intention of spreading self-love, starting with taking care of one's body.
From an idea by Michael Lewis and Rana Edwards and with the aim of spreading a healthy and balanced lifestyle, we are the first chain to have brought, in 2017, the poke in Italy.
Our modular, tropical-flavoured bowls allow anyone to choose ingredients to suit every dietary preference and need. The average composition time is 1 minute, so we can prepare a healthy and nutritious meal even for those who are in a hurry or don't feel like waiting.
We check the quality of our product every day and only include seasonal ingredients in our menu, to follow nature and to pursue one of our main values: sustainability.
I LOVE POKE was not created to be just a trend, but to enable anyone who wants to, to eat in a correct and balanced way whatever their lifestyle.
QUALITY |
SUSTAINABILITY |
INCLUSION |
FUTURE |
Where does our fish come from?
How are the ingredients and proteins processed?
In I LOVE POKE we have an answer to each of
these questions, to be transparent and reassure
who chooses us. Find out on our dedicated page
how we select and process our raw materials!
The quality of our raw materials is a fundamental value. Being a raw food chain, we feel the responsibility of managing a protein as delicate as fish; for this reason we have studied becoming real Fish Experts. Our fish is processed daily by a team of master fillers in a single space, carrying out a zero waste philosophy.
The quality of our raw materials is a core value. Being a raw chain we feel the responsibility of handling such a delicate protein as fish; that is why we have studied to become true Fish Experts. Our fish is processed daily by a team of master filleters in one place, pursuing a zero waste philosophy.
From the packaging to the single product, we pay attention in every detail to the theme of sustainability. We only work with fresh and high quality fish, of which we eliminate as little waste as possible. Our water packs are 100% recyclable and made up of approximately 70% plant materials. Each component of our packaging is made of recyclable and certified paper. We choose for our counter only fresh and natural products without preservatives, to respect the breath of the earth and follow its natural cycle.
We are a totally multicultural company that strongly loves its diversity. We like to think that the past and the experiences of each of us contribute in an extremely positive way to the growth and development of I LOVE POKE. For this reason, the different backgrounds of our team build the true identity of the company.
For us there is no more important word. Every day we ask ourselves "Where will we arrive?" And it is the desire to discover the answer that pushes us to always go a little further. We bet on tomorrow and with it inevitably on young people, because it is their ideas, their initiatives, their proposals that take us far.
From the packaging to the individual product, we pay attention to sustainability in every detail. We process only fresh, high-quality fish, of which we eliminate as little waste as possible. Our water packaging is 100% recyclable and made of approximately 70% vegetable materials. Every component of our packaging is made of recyclable, certified paper. We choose only fresh and natural products for our counter without preservatives, to respect the earth's breath and follow its natural cycle.
We are a totally multicultural company that strongly loves its diversity. We like to think that everyone's background and experiences contribute in a very positive way to the growth and development of I LOVE POKE. This is why the different backgrounds of our team build the true identity of the company.
For us, there is no more important word. Every day we ask ourselves "Where do we go from here?" And it is the desire to find out the answer that drives us to always go a little further. We bet on tomorrow and with it inevitably on young people, because it is their ideas, their initiatives, their proposals that take us far.
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